When catering to the rural population in Tier 3,4,5 cities, Capital Trust believes that neither only fintech nor only brick-and-mortar financing is the answer. It has to be the perfect mix of both.
Through its unique amalgamation of the “new” and the “old” Capital Trust is able to provide proprietary fintech with doorstep client servicing. The company relies on big data analysis through machine learning and artificial intelligence but entrusts its 2,000 employees to physically collect cash in times of non-clearance of NACH.